The Rebel Bookseller*, the memoir-festo by Andrew Laties, I thought, "Huh?" That book's been out forever. But I had also given advice to a woman with a consulting business and a two year old book platform, telling her that if she wanted to get some press and placement in retailers, she needed to update the book for a second edition, and coordinate a publicity campaign for its release.
And that's apparently what Seven Stories has done. And it certainly doesn't hurt that David Schwartz is referenced in The Rebel Bookseller.
1. The Rebel Bookseller, by Andrew Laties
2. Farm City, by Novella Carpenter
3. F in Exams, by Richard Benson
4. German Milwaukee, by Jennifer Schumacher
5. North Point Historic Districts, by Shirley McArthur
1. The Hangman's Daughter, by Oliver Pötzsch
2. The Curfew, by Jesse Ball
3. The Help, by Kathryn Stockett
4. Room, by Emma Donoghue
5. A Visit from the Goon Squad, by Jennifer Egan
6. Sarah's Key, by Tatiana de Rosnay
7. Bury Your Dead, by Louise Penny
8. Montana 1948, by Larry Watson
9. Faithful Place, by Tana French
10. Kraken, by China Mieville
1. Milwaukee Wisconsin: A Photographic Portrait, by Anne Bingham
2. All My Friends are Dead, by Avery Monsen
3. Max Gordon: Architect for Art, by David Gordon (event on 8/17)
4. Treat me, not My Age, by Mark Lachs
5. The Man in the Rockefeller Suit, by Mark Seal
Gerontologist and commentator Mark Lachs says research in aging shows that once people reach a certain age, rates of disease, disability and death start to decline."
1. A Dance with Dragons, by George R.R. Martin
2. Ghost Story, by Jim Butcher
3. State of Wonder, by Ann Patchett
4. Portrait of a Spy, by Daniel Silva
5. The Last Werewolf, by Glen Duncan
Very summery, no? it's interesting to look at the sales patterns for regularly published authors such as Daniel Silva and Jim Butcher, being that I not only have Boswell's sales records, but that of the Downer Schwartz, whose assets we purchased. (As I say every time we sign someone up on Boswell Benefits, we didn't purchase the customer mailing list, so I'm not including that.)
For Silva, our peak year for sales on his Gabriel Allon was 21 in 2010. Sales were down last year, likely in part because it was the last book in a contract when he was changing publishers. I'm sure there's a portion that's done as it's required, but I get it--you're still investing in the book, but not necessarily in the brand. I also think you notice this less with literary fiction than with commercial fiction; in the former, the marketing tends to be more book than series driven. While Emma Donoghue's next novel is important, the focus is on selling Room, not building Emma Donoghue.
Of course there are a hundred different interpretations of this data, including declining printed book sales as ebooks take a larger percentage of sales. And this is all my own opinion, not fact. A hundred publishers could write in and say that's not how they roll. Hey, why don't you?
And just so you don't think we're getting all series on you, our #6 hardcover was Donald Ray Pollock's The Devil all the Time. Read this Los Angeles Times story for more.
1. Skippyjon Jones: Class Action, by Judy Schachner
2. The Hunger Games, by Suzanne Collins
3. Goodnight Gorilla, by Peggy Rathmann
4. Spellbound: The Book of Elsewhere #2, by Jacqueline West
5. Otis, by Loren Long (the board book)
Why did our inventory feed get all "Judith Byron" when the book says "Judy?" That said, just when I was wondering why we weren't having a sales pop on our cute floor display of the new Skippyjon Jones book, complete with flying El Skippito, it turns out that it really was the right week to put up our back-to-school display.
Oh, and our customer Francie told me that The Book of Shadows was very good.
*Not just The Rebel Bookseller is available to purchase on our website, but all the titles mentioned here. You can also buy many of them on ebook (anything but Kindle). Visit the Boswellbooks.com for more details.